Normally on this blog, I don’t review things like this one. I usually help women above 40 energize, transform & harmonize their lives, but as I’ve recently taken part in Accelerator, I’m going to make an exception.
Accelerator is a program that claims to be the all in one solution for coaches: It claims to solve all their mundane problems of running a business, get them clients with ease, and coaches just need to focus on being coaches.
It starts from a one-year commitment and includes what they call “done-for-you” services like building your website or growing your email list.
This already sets it apart from most of the courses or programs you see out there, which are often labelled as “guru” scams.
Accelerator claims to be the complete opposite of these and offers relief from the gurus, not promising you unrealistic results and using aggressive pressure sales tactics, to push you into a disappointing product.
If you’ve thoroughly researched any business courses in the past, you know you don’t have to do a lot of Googling to find people calling them scams. So naturally, if you’re like me and you do your research, you’re very sceptical about these guys.
So, can Sai Blackbyrn’s Coach Accelerator really deliver the results coaches are looking for, are they legit, and can they actually deliver results? I will try my best to answer that in this article.
My aim is to be 100% straight, objective and unbiased, so I want to start off by clarifying that I’ve taken part in the program, so I have quite a hands-on experience.
A friend of mine was asking about Sai and his accelerator program and if she could trust them, and when she said she couldn’t find any articles discussing the program in detail, I figured this is my time to write a blog and help you out!
So with that said, let’s start this review.
Accelerator’s big promises:
I’ve dug up their sales material, here’s what they say in their own FAQ:
“Accelerator is a year long program, designed to turn you from a virtual unknown – to an Elite Coach. We do this by marrying our specialized and unique brand of Accelerator mentoring system with “done for you systems”. We will assist you in building your business which can
- Run from anywhere in the world
- Generate a consistent flow of high ticket clients on-demand
- Allow you to make a lasting impact in the world through your coaching
As part of the program, you’ll be getting
- Accelerator Mentors, whose aim is to build your business with you
- A dedicated and competent team to help you implement the technology
- A community of certified elite coaches, available for unlimited consultation
Ultimately, all you need to focus on is BEING A COACH. ”
What they give you inside, more or less in chronological order:
- First, you get an onboarding session with one of their coaches, where they show you around the program, they show you how to use the online platform, how to get help, and introduce you to the “Accelerator team”
- Then you get logged into the “Business foundations” training, which starts out with some basic mindset stuff
- Still in Business foundations, you have to pick your niche and your high-ticket offer, and at the end of each of these two exercises, you have a call with the strategy coach to ensure you’re on the right track
- They create your website and your funnel (creating the content and setting up the tech)
- They set up your email software and grow your email list to 600-1000 real subscribers that you can start selling to
- They write your first automatic emails that you can send to these subscribers and get on calls with them to enroll them into your program
- Then you’re enrolled into the “6-week fast-track to launch” training, which aims to launch your coaching business and get your first high-ticket clients in six weeks. It contains:
- 3 modules on doing “JVs” (co-promotions) with people who already have a sizable email list
- The Accelerator team reciprocates co-promotions for you, meaning you get to do co-promotions with people with large lists of 100k subscribers(more on this later)
- The team helps find co-promotion deals for you (more on this later)
- 3 modules on enrolling clients from a consultation call to a $5000 or more high-ticket coaching package
Other Accelerator features:
- They create your Facebook page and group, including the graphics required for them such as the logo and cover media, and they promote you to 1000 likes
- Slack support for questions regarding the program
- “Aces of Accelerator” Facebook community of coaches taking part in Accelerator, a place to share wins, find JV and call roleplay partners
- You can get 1-on-1 coaching calls with the Head of Delivery on-demand, whenever you want
- You get your content and marketing strategy reviewed by the Accelerator team
- Weekly, and bi-weekly coaching calls in 5 different topics with different coaches
Let’s get into the details on how the program actually delivers on all this.
Comparing the positives and the negatives
Your first month in Accelerator
Now we know what the program should be about. Let’s put it under the microscope and examine each part in detail.
I’m going to more or less follow the same structure I mentioned above, and rate each section mentioning what you can expect inside, as well as the positives and the negatives:
- The membership website
- Coaching business mindset
- Business foundations videos & coaching calls
- “Accountability” weekly coaching calls
- 6-week fast-track to launch
- Getting press
- Getting published as a best-seller
- 8-week scaling challenge
- Aces of Accelerator community
- Wrapping up
When you first log into the membership site, it’s going to ask for a bunch of your details, such as your email address, phone number, etc., and some things about your goals that I don’t remember anymore.
You’ll also have to book in an onboarding call with a coach 1-on-1 where they take you through what’s in each part of the program one by one and how to go through it.
When you’re done with that, this is what you’re going to see:
This membership site serves as one of the main building blocks of the Accelerator, this is where you come to to follow the structure and method of the program, and to learn the theory.
This is what it looks like inside the “start-up” part:
Membership area – 5/10
Let’s take a look at the membership website itself. This is one of the worse sides of Accelerator.
You’ll be spending a lot of time here, as this program has a ton of content in it and the membership platform also acts as sort of a hub for all the various building blocks of the program.
No matter how much of a tech-genius you are, you’re going to have some frustrating moments with this membership site, I guarantee.
The menus are way too unorganized in my opinion and there is no clear, easy way to navigate through all the material.
If you go into one of the modules, you can’t just access the live calls related to that module right there, you have to go up to a different menu and pick your one from there.
They’ve also put the role play call links under the support tab, which doesn’t make any sense, they put the module which explains working with their JV partner (more on this later), and even their productivity & content writing training under this tab.
I’ll never understand the reasoning why those are there, it’s super confusing.
They could’ve come up with a much much better, more intuitive structure for the membership site, and saved their support team a ton of time.
The design is also a bit outdated in my opinion, it doesn’t feel “modern” or premium.
Aside from the membership site, everything is on different platforms:
- Communication with support is on Slack
- The community of coaches inside the program is on Facebook
- Live 1-on-1 and group coaching calls are on Zoom
- And all the program material is on this site
Even if you’ve been in the program for a while, you’ll still get confused time-to-time where is something you want to find.
So that’s my take on what sucks about the membership site/platform.
Overall, it is the content that matters, and they do have a support team that is available and dedicated to you on Slack. They respond quickly and help you find everything you need, so that’s pretty nice.
I’m giving it a 5/10, because the platform itself could be improved a lot, but the support is very responsive, very helpful, and you have a feeling while working with them that they genuinely care about solving your problems.
I’ve now let go of trying to figure out where to find something on the site if I have to jump back or look in another module from time to time, and I just text the support team on Slack to help me find stuff or ask ahead on the weekly coaching calls.
Intro & mindset – 6/10
I’m going to refer to the first two modules, Start Here and Mindset as the program intro.
Start Here is basically an introduction to the program, it breaks down more or less how it will works, and explains how to use the membership platform itself. You can come back to this module later on if you’re confused, although I ended up texting the Slack support team more often.
As I said, the membership platform is quite painful to figure out on your own, so adding this section was a must.
There are some parts here, though, which would be nice to skip, such as where they break down how to watch the videos, speed it up, slow it down, etc… I’ve used a video player before, OK? But that’s just me complaining, it’s a slight annoyance.
Coaching Business Mindset training:
Every business course or program includes a mindset section, and I always have mixed feelings about them as they’re always very basic, and they portray that mindset is something you just quickly run through once and you’re sorted for life.
Mindset is not something that you can just boil down into one single module of videos and tell people OK, do this, do that, and you’ll have everything set straight to become successful personally and with your business.
It should be something you’re working on 24/7 for your entire life, and as coaches, we know that the best.
This module also includes some basic stuff – again – which I would’ve preferred to skip, but I ended up having to watch all the videos to be able to get through these sections. I later learned that I can just message the team on Slack if I want to skip a section but I didn’t know that here, so I watched the whole thing.
If you’re someone who’s been working on themselves for years and has started a business before, you’re going to find this section pretty basic and boring, and you’ll feel the same way as I did going through it.
However, if you have not started a business before, or you’re not involved in personal development… this one is necessary for you. Sai does an amazing job of breaking down some more advanced mindset concepts too, into consumable and understandable bits and he starts from the ground up to some mid-high-level stuff.
Overall, these sections have to be here, I just think it would be better if it wasn’t so “one-size-fits-all” so that everybody goes through the same stuff no matter where they’re at.
Niching – 7/10
So far, Accelerator didn’t blow my mind with the experience of their website or the mindset part, but luckily, this is where they are starting to make up for it.
“Niching” and “Your High Ticket Program” are the two modules where you take care of the foundations of your business. All “how to build a coaching business” programs include these two, so it’s one of those essentials.
Niching has been all the hype lately in the coaching world, but can Accelerator show us something new? Well… yes, and no…
It doesn’t show you anything new and groundbreaking that you couldn’t find anywhere else, as a new way to niche, or a new strategy to research niches, however, it explains the subject much more thoroughly than other marketing courses and books I’ve gone through.
Marketing people tend to mystify this stuff, like for real, I don’t know why, maybe so it makes them look smarter, but they name the concepts in ways that make them sound more complicated and don’t make sense, and just make a whole mess of the topic. If you’ve read books on marketing, ones that I don’t want to mention here for obvious reasons, you’ll know what I’m talking about.
It’s almost like every marketing “guru” tries to create their own language so that you stay stuck with their brand and can’t learn from anywhere else, and you keep buying their courses, books, etc because those are the only ones you can understand and connect with your prior knowledge.
Accelerator gave me none of this, which was such a relief honestly. Everything is super clear and simply explained without the fluff or confusing lingo, and everything just makes sense.
They have you pick your niche from the 3 main overarching coaching niche categories (these are the only three, they say):
Then you narrow down your niche from these three until you have something very close to what you want to do and something very tangible.
They then have you validate your niche – this is important – by giving you a method to find communities within this niche, and if you can find enough people in there, good, if you can’t, you have to find another one.
This alone, just the video content is not enough, and the Coach Foundation team knows this, too.
Niche 1-on-1 coaching session – 10/10
This is why you have a niche coaching session 1-on-1 with their strategy coach when you went through the material and uploaded your ideas. This is a different coach than who does the other 1-on-1 sessions with you and the group coaching calls by the way, as he only works on the niching and program creation parts specifically.
One of the things that set Accelerator apart is that through this process, you’re guided in every step by the modules and the support team, and at the end of the section, you even get on a 1-on-1 call with a strategy coach, and they help you finalize your niche and let you know if there are any problems.
In other “programs” (which are mostly just overpriced courses by the way) you just get the definition of what a niche is, a couple of examples, and it’s up to you, good luck… which of course, leads to a ton of people going in the wrong niche and wondering a year later why they still can’t find any clients.
Now, what happened for me on this call?
I have to admit it, I went through all the niching material, but at the end, I just couldn’t come up with a niche that I liked, but still went through the test of validating the niche – it was either too specific or too broad.
So I reached out to the team on Slack and they told me to book in my coaching call with the strategy call even though my work wasn’t fully uploaded yet, and he’ll help me figure something out.
So I booked in the call, and when we got to talk, he was extremely patient, he looked through all my brainstorming documents and ideas that didn’t work, he listened to what I’m actually passionate about, what I want my business to look like, and he immediately started giving me recommendations right there on the call.
I think he gave me 5 different options, and one of them (that is my current niche) just immediately clicked. We validated it right there on the call with his screenshare, and the audiences lined up too, so from there, it was a green light.
It was much quicker than I thought, and it was a great experience – at first, I thought the niche coach would just tell me to keep trying if I couldn’t come up with a valid niche, but to my surprise, he almost did the entire job instead of me. 10/10.
Crafting your High-Ticket Program – 8/10
Now, again, this module is nothing super extraordinary, they tell you about why you should sell high-ticket, why it’s better for the client in terms of the results they achieve, as well as the money you make with it, and so on.
The explanation, however on how to actually do it, is again amazing, I have to give them that. Very detailed, very thorough, easy to understand. They’re doing a great job at “dumbing it down” from all the hocus pocus marketing lingo that it normally is.
This section gives you a guide on how to formulate your high-ticket program from the ground up, what to include in it, but not only from what you need to teach, also from a marketing perspective, your client’s perspective.
The goal is to come up with a program that is so great and covers everything your client wants and needs so that it can pretty much sell itself. Now, often, this is not so self-explanatory.
And I’m not talking about $2000 “high-ticket”, it’s easy to sell an offer for that much even if it’s not well-done from a marketing standpoint. They teach you how to create a package you sell for $5000 and above.
Before going into this module, I thought that I knew exactly what I’m going to put into my program already and that there is no point. But I realized I was missing some points that I didn’t think were important to my clients, but they actually cared a lot about these parts, in fact, since then, I’ve had clients tell me they joined exclusively for that material.
I think this module is much easier to complete than the niche module.
h4: High-Ticket Program 1-on-1 coaching call – 8/10
Now, this call is also necessary in my opinion, for a simple reason: once you set your high-ticket program and you move forward with it, start working on preparing all the material and the structure, if you want to make a major change to it later, it’s going to be a massive headache.
And because of that, I’m happy they added a 1-on-1 coaching call about your program to Accelerator, so that this can be avoided. On this call, you are also talking to one of the strategy coaches.
I don’t think I mentioned this on the previous call, but these coaches are extremely talented and experienced. They are also the same ones who work inside the marketing team of Coach Foundation, so in that way, they’re “walking the talk”, too, which is important.
On the high-ticket program call, the process is similar to how the niche call normally goes: they review each of your documents and brainstorming sheets you’ve sent in 1-by-1 and then they add any suggestions to it if they feel you might have missed something, based on their experience with working with coaches in various other niches, too.
What happens after this is even more important: they help you “position” your program, by naming & describing each part in a way that appeals to the customer.
For me, on this call, we didn’t have to do as much work as with the niche call: I’m proud to say my material was perfect from the start and it included everything it needed to, after completing the videos. I haven’t had to change my program layout since.
It was in the positioning part where we really made a difference. I didn’t have a lot of marketing knowledge at the time and I didn’t know how to communicate to my audience in a way that my offer sounds “sexy”.
We worked through that on this call, and what we came up with is definitely still a very crucial part of how I communicate about my program.
Done-for-you website & funnel – 8/10
As a coach, it’s pretty basic that you have to have some kind of website in order to get any clients. Just think about it, when was the last time you spent money at a business that doesn’t have a website?
Even if you don’t read most of the content there, you usually check the business out before making a bigger purchase. The same applies for coaches, so you must have a website that makes you look credible and represents your coaching business in a positive light.
In Accelerator, you get a complete website and online funnel included with your package, free of charge. This means, they both write the content for your website, and deal with all the tech behind it – which is a massive bonus if you’re not the most tech-savvy person.
The process is very simple, after you finish the high-ticket module, they take your form and use what you wrote down inside there to create the content for your website. You can choose the pictures, what it should look like, etc, but they will supply everything, all the content.
They also create your call conversion funnel, which will be a form where people can automatically schedule a consultation call with you but first have to fill out an application questionnaire to see whether they’re someone you could help or not. This is to filter out talking to people who you can’t help and wasting time on conversations that lead nowhere.
So what are these websites like? I think they’re pretty good. They’re not too fancy, as if you hired a branding agency to do your designs and create something very unique, but I think that might be a bit overkill for a coach, especially starting out.
Graphics design agency websites go between $10-20k, and in my opinion, they look a bit too fancy for a coach with all the graphics and everything, they’re better for representing a software company maybe. If you look at the website of Tony Robbins, it’s surprisingly simple and basic, too. Nothing super fancy, nothing crazy.
The Accelerator websites also use a cool moving image as a background, as it stands out more and looks more professional.
Here are a few examples to check out:
And you can also browse around my website, it was also built by the Accelerator team 🙂
Done-for-you “UVP” and email automations – 10/10
When you’re finished with the high-ticket module, a different part of the Accelerator team also starts working on another part of your business, alongside the website. They create your “Unique Value Proposition”.
What this means is they come up with a twist, sort of like a tagline to package your coaching program in a way that makes it sound completely unique and like nothing else that’s on the market. It’s a bit more than a tagline though, as it summarizes your complete marketing message in one short sentence while highlighting what’s unique about you.
They say this is necessary because there are just so many coaches on the market that those who want to make it have to stand out, and I see from my own experience that this is very true.
Their work on the UVP was very professional and I was glad that somebody handled this part for me, as coming up with a great UVP is quite difficult if you’re not super into the marketing world.
Once you approve the UVP, the team moves on to create your first email sequence – this is a series of emails that is automatically sent to people that subscribe to your email list on your landing page. The purpose of these emails is to have people book a consultation call with you, where you can sign them up for your high-ticket program.
They then upload and automate this email sequence for you using Mailchimp, and connect it to your website so people can sign up automatically.
Now, I tried this email sequence out as soon as I could first sign up some people to my email list, and I got so lucky that it landed me a call and a client right there – even though at this point I haven’t even started learning about how to sell in the Fast-track (more on that later). But this is not typical at all.
At this point, you’re about 2-3 weeks into Accelerator and you already have a complete, modern-looking website and an automated email sequence written by a professional content writer, which, if you’re lucky, is enough to start getting a few clients at random here and there, if you have a network or an existing smaller following.
It’s not enough on its own to land clients consistently, but this was just the first 3 weeks.
Two ways to complete the 6-week “Fast-track to launch”:
As they’re building your website and email sequence, you have to go through a six-week set of modules where they teach you two things: one – how to grow your audience of people, grow your communities and email list, two – how to sign people up for your program from a consultation call.
This is called the 6-week fast-track to launch module, and I’m pretty sure this is the most valuable and most important part of the entire program in terms of information, as it includes some things that I’ve never seen anybody else teach.
You have to choose between two options to continue Accelerator. You can continue either at “Normal pace”, or at “Fast track” pace:
Normal pace basically means they won’t be following up with you, they won’t give you deadlines, you go at your own pace.
Fast track, however, includes deadlines, automatic reminders, accountability workshops every week, etc.
I went with fast-track, and I recommend that you do, too. At first, I thought to myself, that I wouldn’t need the accountability, but I’m glad I went with this one – I was caught off guard by their coaches when I wasn’t doing the tasks in the program, and overall, I think I would’ve needed much more time to get the same kind of results from the program if I was just going at my own pace.
Fast-track weekly calls – 10/10
Every week in Accelerator there is a weekly “Accountability” workshop. Now, I’m not sure about you but when I first heard about this I was like meh, who’s gonna attend those I can just do my tasks without accountability, I don’t want to block out that time in my calendar just to have somebody “hold me accountable”.
And it’s true, as the owner of a business, nobody really keeps us accountable and we have to live with that. Those who can’t live with it, don’t have a business, so I’m sure you can relate. But Ari, their head coach, convinced me to join just the first one, and I’ve attended every single workshop since.
Now, they’ve named this workshop very poorly, because it’s a lot more than just an accountability workshop. They have a pretty advanced Excel sheet for everybody to write down their goals and OKRs (Objectives and Key Results). Here’s a screenshot of the template:
On this call, the head coach helps you use this sheet to set your goals (OKRs) for next week, based on where you are currently in the program, and tailors your progression so you can work on what your business needs the most at that time. And then, of course, you’re held accountable for last week.
So in a sense, it’s not just about accountability, but having a coach guide you through the program, follow your progression, set your goals and OKRs for the next week, and tailor the program to you, which is much more than just accountability.
On this call, the head coach also keeps a very close eye on how you’re progressing in the program, and if you have problems completing a task with your business, he can help right there on the call or get someone else from their team to help you.
For example, if you’re stuck not being able to finish a piece of content, he can get their content writer to record a quick video for you, commenting on your content and giving feedback to help you move forward.
To me, this kind of hands-on support from the team was the reason it was so worth it to attend these workshops and the reason why I attended each and every one of them.
1-on-1 coaching calls on demand – 10/10
Most of the interaction with the team in Accelerator is through Slack or group coaching calls, but when it’s necessary, you can get on a 1-on-1 call with Ari to sort a situation out. This is similar to the kind of problems I’ve mentioned above, but you can have as many of these calls booked as you want throughout the program.
Again, I don’t think anybody really does that though, because you can sort almost everything out on the “Accountability” workshops or Slack, which is great, as it’s probably much more efficient.
I’ve only had only one of these coaching calls, and it was actually not even me who wanted to book it. It was for a very specific type of email content, I sent them to the team for review and they came back saying that the head coach wants to get on a call with me. I didn’t understand at first.
On the call, he basically laid out to me that I got the complete idea of how to write that email wrong, and that I had to rewrite it otherwise it wouldn’t work – then he explained to me the entire concept from the ground up, and made sure that I understood everything there.
After we got off the call, he also sent me a 30-minute long video of their pro content writer analyzing my email and commenting on what he’d change and why, which was super helpful. After this, I was able to write that email very well, and it worked wonders.
The point is, if you join Accelerator, you won’t have a ton of 1-on-1 calls, as the program is built to work without them, but when you actually do need a personalized coaching call, it will be amazingly insightful, thanks to the dedication of their staff.
Fast-track week 1: Getting JV ready 10/10+
Now, I’m going to be skipping a lot of stuff here, as this section is packed with content, there’s tons of material in it, even though you’re supposed to complete it in a week.
It starts off by explaining basic concepts from the ground up such as how an online coaching business should work, what are the building blocks, what is online traffic.
Online traffic is going to be an important piece in this part of the program. It basically means when somebody goes to your website or reads your content, we call it traffic.
And what Sai goes into after breaking down the foundational concepts, is the reason I’m giving this one a 10/10+, and the reason why there’s no other program like Accelerator, no chance.
You’ve probably seen that most marketing gurus are preaching things like Facebook Ads, posting in Facebook groups, etc. Now the problem with these methods is, simply that they don’t work. It doesn’t take a ton of experimentation for you to quickly figure that one out.
I’m not completely sure what’s happening, why they are swearing by these tactics that clearly don’t work, but ask anybody who’s tried this stuff, and they will tell you that it doesn’t work.
I’ve heard that one guy popularized Facebook Ads about five years ago, sold his program to ten thousand people, and now because everybody is doing the same things, it doesn’t work anymore. I don’t know if that’s true or not, but nevertheless, that’s not the point of this article.
Sai goes ahead and recommends tells you to start out with an entirely different method to generate traffic for your coaching business, one that nobody’s talking about right now, and that is a method called “Joint Ventures”.
Now, in a Joint Venture, you basically try to convince someone who already has a big audience, such as an email list, a follower base, youtube subscribers etc. promotes you and your service.
Now, this sounded crazy at first because nobody is doing it, and I thought to myself, who would promote me even though you have no following?
He then explains that the old way to combat this problem was to just pay the JV partner in exchange for the promotion, which (unlike the FB ads) works, but still, it’s better to shoot for the “reciprocal” JV-s where you promote them back in exchange for your promotion, as it’s cheaper.
Now, of course, this only works if you have a following.
They will reciprocate JVs for you. (which means they give free clients for you, basically)
Now, this part might get a little technical, but bear with me because it’s one of the most important parts of this program. As Sai explains in his “Five types of JV-s” video, the best type of JV is when you promote your JV partner back in exchange for them promoting you – and you don’t have to pay them anything.
But when you’re starting out with no following and you want to be promoted by someone with 100k people on their emailing list, this is not going to work… They do have a solution to this problem, though, and when I first heard it, my jaw dropped. Kind of.
He’s partnered up with a guy, who has all these email lists of hundreds of thousands of people, so that when you reach out to get a promotion from someone with thousands and thousands of people in their audience, they can just promote them back for you, with their own email lists.
This allows you to partner up with very significant influencers in the first week of the program, and the craziest part is that this is not even an upsell, it’s a completely free service they provide for you.
In my opinion, if all the Accelerator consisted of was this one single week, and their JV service, it would already be worth much much more than I paid. I have no idea how I would’ve started off without this help to start getting traffic, so in my heart, this week deserves more than a 10/10, I’m giving it a 10/10+.
Whenever people win a JV deal they celebrate it in the Facebook group:
Fast-track week 2: Contacting and closing JVs 10/10
Week 1 was very information-focused, week 2 is very action-focused, you’ve got a lot more stuff you have to do. The title is a bit misleading though, as you’re not going to contact or close anyone here yet.
In the first half of week 2, they teach you the process of interacting with JV partners – how to prepare for a call, how to research your JVs before talking to them, what to say on the call, and how to negotiate a partnership. They demonstrate this material with screen recordings of Sai doing research on his own JVs and commenting on what he’s researching about them.
Sai also showcases recordings of his own JV negotiation calls, and breaks down each sentence he said, why he said it, and its role in making the deal. This is some pretty useful stuff, as you’re not only getting some scripts, but actual real-life examples, and you get to understand the logic behind them – not just how they work – but why.
In the second half, you have to build a “Hit-list” of potential JV partners, and they give you various methods for this. The first one is to contact people that you already know – duh, I could’ve come up with that on my own!
Luckily, that’s not all you get, they also give you some very useful methods that you don’t find anywhere else. They start off by teaching you how to find a keyword (basically a search term, like on Google) to target, then, they provide you with methods to find people at Meetup.com, Facebook, or Linkedin.
These tutorials, on how to use the platforms to find JV partners are updated regularly so that when for example a setting moves to another place on Linkedin, you don’t have to look for its new place on your own.
The process of finding people on these platforms manually is a pain in the …, it’s monotonous, boring, and you’re going to hate it, but it works well. The good news is that they give you a guide on how to outsource this task, which I did as soon as I got to that point in Accelerator.
Now, my conclusion in week two? I’ve got to give it a 10/10. Not just because the concepts and processes are explained very well, they also work, and you can’t find this kind of detailed information on this subject anywhere else.
Fast-track week 3: Scaling Traffic 8/10
Week 3 is where you get to work on your newly built contact list of potential JV partners from the previous week. They show you how to find their contact details, and how to reach out to them.
What to text, how to keep up the conversation, how to turn it into a JV negotiation call. Sai even shows screenshots from real-life conversations that turned into JV partners for Coach Foundation.
Now, for the first week, you have to do this on your own, they advise you against outsourcing this task, because you need the feedback… and I get it, you need to get some feedback on what does and does not work for you… But still, I wish it wasn’t such a monotonous and boring task.
Nevertheless, it’s still much better than trying to reach out directly to your potential clients as if you were trying to beg them for money (like a lot of gurus, courses out there suggest), and it proves much more effective as well.
Once you’ve got some feedback on your process and made some improvements, you’re allowed to outsource the reach-out process as well, and they give you a downloadable video guide to send to the freelancer you will hire (they also have a guide on how to find that freelancer).
In the second part of the week two material, you get “Joint Venture Bonuses”, which are more advanced methods that you can use to supplement your efforts on cold-contacting JV partners. This includes things like swapping connections with someone, finding people with large followings that they don’t use anymore and helping them manage it, and so on..
Here’s the full list:
Now, my rating for this module is 8/10, and it didn’t have as much revolutionary content as the previous modules, and also completing some of these tasks was a bit of a pain, not being able to outsource them right away. Maybe there really is no way around that part, but nevertheless, that’s my take.
Fast-track week 4: The foundation 10/10
Now, in this week, there’s a big change: It’s not Sai who’s going to coach you anymore, but their Head of sales, or as they call it, “enrollment”, Phil.
At first sight, he seems like a very smart, likable guy. He’s not the stereotypical, loud, extroverted, annoying salesperson that you find at a used car dealership, in fact, quite the opposite, he’s quite chill, relaxed.
He teaches you about the mindset behind sales, and he unveils a new paradigm here about sales where he explains it shouldn’t be pushy, extroverted, in your face, but much more laid back, relaxed, and strategic.
He explains why this works much better than the old stereotype of a salesperson – mainly because, if you’re like me, you wouldn’t buy an apple from those old-school sales-guys. Most people adapted to avoid them. And most people are like that, too, by now.
After unveiling this new way to look at selling, he goes on to explain the psychology of your prospects (potential clients) on a call like this. This is important to understand because you can only sign up a client on a call if you know exactly what’s going on inside their head at that moment.
He also tells you about his concept that on a sales call, you can be in two different states of mind: In an empowered or a fear-based state. For most people, fear-based is the default, and I don’t think it needs much explaining.
If you’ve never been on a sales call, think of it like that uncomfortable, itchy, anxiety-feeling you get on a job interview or an important exam back in school. That’s what you want to avoid on a sales call.
He shows you the tools to escape this fear-based state and shift into the empowered state that you need to be in. This part is amazingly powerful if you’re not a seasoned sales veteran who’s already comfortable taking sales calls day in, day out.
I can tell you from experience, I’ve been to some more mainstream sales seminars, workshops, courses, read Jordan Belfort’s book “The way of the Wolf”, and I tried selling that way, but it felt very inauthentic and pushy, and I sucked at trying to pretend I’m this amazing, confident, extroverted salesperson.
The mainstream methods also try to apply a lot of psychological pressure to your client, which, especially in the world of coaching where we deal with touchy problems, can be questioned from a moral standpoint.
In Accelerator, however, you get a breath of fresh air from all of what the mainstream thinks sales should be. It’s difficult to find a good metaphor for it, but really, with this kind of sales, you’re pulling the client towards you gently, not trying to push them hard into the sale.
And for this reason, this section and the work of Phil has to get a 10/10.
Fast-track week 5 – The methodology 10/10
In week 5 you dive deeper into the sales philosophy of Coach Foundation. Phil explains more about selling with the use of zero pressure. He uses the analogy that the coaching client is a ship in the stormy sea, trying to find their way into the safe harbor (the solution to their problem).
You can try to be a tugboat and push them into the harbor, but that would be way too much effort and it would wear you out over time – much like tugboats have to be replaced for new ones, time to time.
Instead of being the tugboat, you should act like a lighthouse. Show them where the harbor is, show them how your coaching is the solution to their problems, and leave the rest up to them.
From there, the client can figure out if they want to go into the harbor or stay stranded in the sea. Not trying to force them in just showing them where to go (if they’re ready for it). Now, of course, there’s a lot that goes into doing this properly and making sure that your client will agree to “go into the harbor” and buy your product. There are many more analogies like this in the methodology week.
Now, to “guide the ship into harbor”, they use a two-step call process (which is exactly the same that they use to sell you Accelerator by the way). The first call is more of a free consultation where you’re just discussing the problems of the client and what they need to change to move forward. Then, on the second call is where you actually discuss working together.
You get a script for each of the two calls, but you’re told not to follow any of them word-by-word, which is again, a great relief from mainstream sales advice. You’re told to use them more as a “flow”, an outline for the call, not a word-by-word script, as every client and every situation, every conversation is a bit different.
The sales script review:
You write your own sales “script” in this module, which the Coach Foundation sales team then reviews for you to make sure that it stands its ground on a sales call. Again, the kind of feedback you get here is super helpful, as you don’t have to figure everything out for yourself by testing, but you can rely on the personalized advice of experts in the field, who have sold more than a million each, in terms of coaching products.
And they don’t just look at your script and say “OK good, move forward”, they really pick it apart and you have to modify it and go back and forth several times to get it accepted.
The fact that this section, too, helps you sell without pressure or being pushy, is completely unique compared to other sales teachings, and the level of the personalized advice that the Coach Foundation sales team gives you, makes it a 10/10 module.
Fast-track week 6 – The sales process 10/10
Week 6 starts off with a bit more mindset and sales psychology on how to get yourself into an empowered, non-fear-based state that allows you to sell with confidence.
Then, you jump into “resistance reframing” which in most other sales courses is called objection handling. Phil explains that he doesn’t like the term objection handling, as it implies that the client is objecting against you when in reality, it’s that they have a resistance inside them that is holding them back from moving forward.
You get a lecture and a structure for reframing the clients’ resistance, they give you a sample call where Phil spends almost an hour reframing all the resistance of a client that started on the fence but ended up signing up for the program. Now, listening to this call, again and again, helped me learn a lot about the mindset behind selling to clients, and there’s a ton to learn from this sample call.
As with the previous weeks, this week too follows the pattern of being much more authentic and human than all the other sales teachings out there. The resistance reframing structure is not focused on pushing or pressure, rather it focuses on listening and trying to coach out where the resistance of the client really is.
Then, you get some resources such as checklists to perform before and after your calls, a client contract template, a guide on how to process client payments, which Bluetooth headset to buy, and they help you connect with a roleplay partner from Facebook of the program. Doing the sales roleplays is going to be key if you don’t want to blow your first couple of actual client calls until you get used to the process.
You get access to Coach Foundation’s own scripts that they use, so you can see what they look like in real life, you more examples of actual sales calls, and then they give you some advanced sales strategies too, such as identifying the clients’ personality types, “pacing & vocal” matching.
Sales workshops & support
There is also ongoing support for your sales calls. If you have a client who’s hesitant, on the fence, or you’re not sure what to say to them to properly reframe their resistance, you can go on one of the bi-weekly workshops and state your questions directly to Phil, the sales coach.
They can also help you change your script if you feel like some part is not working or you feel like it doesn’t fit your style enough. It’s definitely worth going to these workshops, as by picking apart your last unsuccessful sales calls, you can optimize your process and skills, and if you just improve it a tiny bit, it can mean tens of thousands over the course of a year.
When I asked my questions, I always got a very thorough, detailed, understandable answer and I could always ask for clarification if I didn’t understand something right away.
There is also a possibility to record your sales calls and have them reviewed by the Accelerator sales coaches if you can’t figure out why your calls are not converting into clients, although luckily, I didn’t have to make use of this one.
Week 6 “bonus”: 600 real email subscribers promotion to your list
At the end of the fast-track they give you a “Bonus surprise”, but since you’re probably curious what this is, I’m going to spoil it for you. As this is the end of the “Fast-track” part of the program, they arrange a promotion to your email sequence that gets you your first 600-1000 email subscribers (which is a LOT by the way!)
This is enough to get you your first 20-30 live sales calls with potential clients, and from those, you can easily break even with the price of the program, even if you blow the first couple of calls as badly as I did.
So that sums it up for Week 6, and with this bonus that they give, I can’t say anything other than 10/10 for Week 6, really.
The 6-week Fast-track to launch wrapped up – 10/10+
Okay, that has been a lot trying to cover all the material you get in the first 6 weeks of this program, but let’s try to summarize it all up really quickly.
Before the fast-track, they had you work on the foundations of your business, such as picking your niche, positioning and putting together your coaching program, and working a bit on your mindset.
They’ve set up a simple but elegant website for you, where people can come, find out information about you, and book a call to discuss working together.
Then in week 1 of the fast-track, they introduced a method for getting people into your business that nobody else talks about and is completely new to the discussion – one that actually works, this is a big thing! Then they hooked you up with a partner who allows you to immediately get promoted by people with huge audiences, thousands of people listening to them.
Then they taught you all the nuances of getting these types of partnerships in weeks 2-3.
And in weeks 4-6 they taught you the mindset, the structure, and the methods of talking to potential clients on calls, and convincing them to work together with you, and they also had you roleplay with other coaches they’re working with, to practice these types of sales calls.
And when you got to the end of the program, they promoted you to their partners’ email lists so that you could get your first 1-2 $5000+ clients signed up. With a little bit of luck, from these couple of first sales calls, you already made back more than what you paid for the program originally. If you weren’t so lucky, you still made back a good chunk of the price.
And to break even so quickly on any online program you buy on how to set up your business is super rare, which gives the Coach Foundation program a 10/10+ in my book. There is a lot of personalized interaction in there on the workshops, Q&A calls, and when they review your documents manually.
The fact that they go ahead and set up your tech for you, (your website, landing page, etc), and that they help you by reciprocating traffic back to big JV partners also signals the attitude that they’re not interested in just selling you information like in an online course, but they want you to get through to the end of the program and make a return on it.
And the information itself and the methods – it’s something you don’t find out there in marketing books and other courses, it’s really different. I’m not sure if that’s because it’s so new, or that these things are different for the coaching industry, but what I saw from experience is that this stuff really works, unlike many of the annoying pushy marketing & sales out there tactics that people have been using for ages.
“Press on demand” – Accelerator gets you published in press mediums
Press on demand is a part of Accelerator, but it’s also a separate product of Coach Foundation. This one, however, is not at all like a coaching program or a course or anything like that, but it’s basically a PR agency at your hand.
They have the connections to get you featured in mediums like Forbes, Entrepreneur, or whatever is most relevant to your niche of course. They can also help you get on podcasts, or get interviewed by journalists writing for well-respected media.
Why would you want this? It’s important to note that getting featured as an author in any medium probably won’t get you clients on its own. But, “John Doe, Forbes-featured business coach” sounds a lot better than just “John Doe, business coach”.
Just that one line can give you so much credibility from the get go, that it’s worth putting in all the hard work into writing the articles and content to finally have it published. I remember when I started working with Coach Foundation, the fact that the founder, Sai was featured in Forbes helped convince me by a lot…
Even though now I know that it’s not even that difficult, you just need to know a few tricks and have the right connections, which you also get access to in this package.
Press On Demand has its own separate membership site with trainings, a separate Slack channel where you communicate with the PR team, and a Google Drive folder system where you share resources back and forth.
Here is how the process works: you first have to go through a set of trainings that are structured a bit differently than in Accelerator. They are much longer, more information dense, and perhaps more difficult to follow as they get very technical into the craft of writing a great story and articles.
You start by first creating your core story, distilling it down to your mission statement, and then using that as the foundation for all of your future content. You also have trainings on how to do well on a podcast interview, Facebook Live, and all other kinds of content, but most importantly, how to write an article that is high-quality enough that it gets featured in a well-known medium such as Forbes.
And when you complete the trainings, the press agents (5 different people in the Slack channel, everybody with different connections) start looking for an opportunity for you to get featured somewhere. You are then presented with these opportunities, and if you accept one, you have to write the article.
It’s not that you have to be a professional journalist to make this work, either, as Press On Demand also has an editing team, who review and edit your article once you’re done writing.
There is a long back and forth process between you and the editing team, and once you have something which you say is final, they send it over to the medium for publishing.
Now, I don’t have any personal experience with Press On Demand, as I have not started it yet, so I don’t feel it would be ethical for me to give a rating on it. I can say however, that I saw some people in the Accelerator community get some quite significant publications using it, but they also told me that it was a long and draining process to write and finalize their articles.
Accelerator can get you published as a best-selling author
What is a better source of credibility as a coach than getting featured in Forbes or a big medium? Becoming a best-selling author. And with Accelerator, you can call yourself a best-selling author if you go through the Cowritten Book part of the program.
The concept is simple: Sai launches a large book every year, which is a compilation of inspiring stories from various coaches that are taking part of the program. If you write a chapter that fits in the book based on their guidelines, it gets published in the book, you’re cited as an author, and they promote the book to become a best-seller in multiple countries.
The purpose of this book is not to get you clients from the readers, nor to make money directly from it’s sales, but to have something very tangible that you can show up to a potential client as a credibility marker, just like the media features that I discussed earlier.
Logistically, the Cowritten Book works very similarly to Press On Demand. A Slack channel for communication with the writing and publishing team, support, an online platform for the trainings, and Google Drive to share files back and forth.
You first complete the trainings on the online platform about how to write your book chapter, then you create your outline, and go back and forth with the editing team to adjust it so that it fits in the book and delivers the greatest impact in the reader.
Once that is finalized, you write your draft, which is then edited by the team, you go back and forth, and when you finalize it, it’s ready to go in the book. Every year, one of these books go live, and then it’s promoted by Sai’s PR team to become a best-selling book in multiple countries across multiple categories.
Here’s a link to one of these books on the Amazon page:
Right now, I’m working with the team on getting the outline of my chapter right, but as I haven’t completed the launch yet, I’m not going to be giving a rating here. But, the team is very helpful and professional. I can say that they do provide a ton of help and personalized guidance, as writing a book would be too much of a challenge on its own.
8-week scaling challenge
l’ve just began the 8 week scaling challenge but I have not finished it so I cannot give my full review.
It took me 6 weeks just to get to week 2, although I have to say I wasn’t working on this full-time at all (I have a coaching business to run), but I think everybody else will be in the same boat when they get to this part of Accelerator.
So in my opinion, 8 weeks is not a realistic timeframe to finish this section.
That being said, I can’t give a rating for this one yet, but I have looked into each and every one of the modules here, and I’ll try to describe for you what happens in the scaling challenge of Accelerator.
You get out of fast-track already having your coaching business set up and your first few clients signed. Only then do they let you into the scaling challenge.
So if you want to get more clients with less effort, you proceed to Accelerator’s 8-week “Scaling Challenge”. Here, you spent a lot of time preparing your automated webinar, to turn traffic coming in from your JVs automatically into calls more effectively.
First, you wrote your webinar script based on Accelerator’s templates and examples, and then you have it reviewed by the content expert team.
In week 2, you write the copy for your webinar signup page, which the tech team then turn into a live website on your platform where people can register to watch your automated webinar.
In week 3, you craft your webinar slides, then in week 4 you write your email funnels (to convert those people into calls as well, who didn’t end up signing up on your webinar.)
Then, you spent week 5 recording the webinar, again and again, until you get your perfect recording, and when it’s all done, the Coach Foundation tech team edit the video, and upload all of your resources to their server.
By the end of week 5, you have everything set up for your automated webinar to consultation call funnel:
- The webinar signup page
- Automated webinar page to promote consultation calls
- Automated email sequence to promote consultation calls
- Your call application website (from the 6-week fast-track)
Now, to get traffic into this system so that it can get calls for you, you spend weeks 6-8 of the fast track getting more JV deals using more advanced strategies, while also refining and perfecting your JV process to increase its efficiency.
All in all, the core purpose of the 8-week scaling challenge is to make your funnel much more effective at converting your traffic from JVs into consultation calls. After completing the scaling challenge, the only things you have to do in your coaching business should be:
- getting traffic via JVs into your funnel
- creating content
- coaching your clients
Compared to other similarly priced programs out there, this is a very automated, “hands-off” system. You don’t have to manually direct message clients, post in people’s groups, or even spend money on Facebook ads, etc…
And I also have to mention all the done-for-you parts, which are included in the 8-week challenge. They basically set up your entire automated webinar system, and you don’t even have to touch a single piece of software, which is very handy, because you can just focus on the things that actually require your presence, such as writing your content. This is a blessing to the non-tech-savvy.
Live Q&A sessions and supporting workshops – 10/10:
An essential part of the Accelerator part, are the group coaching calls. Each of these are held every two weeks, you have to submit your questions through a form first, and then you have your questions answered one by one, by the coach leading the call, live via Zoom.
There are five different kinds of live group coaching calls:
General by-weekly group coaching call with Sai:
These coaching calls are held every week, and this is where you can interact with Sai, and have any kind of questions answered regarding to building your coaching business.
Sales by-weekly group coaching call with Philip, Sales coach:
As the name suggests, this is where you go with all of your sales related questions, which are then answered by Philip, the sales coach in Accelerator, who also taught sales in the fast-track modules 4-6.
JV by-weekly group coaching call with Sai:
This by-weekly call is held by Sai once again, and here you can ask any questions that are related to your JV negotiations and your process, for example, you could even ask if you should take a JV deal a partner is giving you or get tips on how to negotiate it.
JV by-weekly reciprocation Q&A with Coach Foundation’s traffic partner:
As I said earlier, if you get a deal with a large JV partner and can’t reciprocate the traffic back for them, Coach Foundation has a partner company that will do it for you. On this call, you can interact with the founder of this company directly, and have your questions answered live getting JV partnerships with their help.
Weekly accountability workshops:
These workshops are unlocked if you opt for the “fast-pace” in the 6-weeks to launch section. Accountability calls are divided into smaller groups, and they are each facilitated by your accountability coach. They cover where you are right now, how you’re making progress and help if you get stuck. These calls play a very important role in keeping contact with the Coach Foundation team, as this is where they gauge how you’re doing in the program.
With all of these calls, you have a form which you can use to submit your questions beforehand, and in case you miss the call live, you can watch the replay later (you can watch all of the replays dating back to January 2019). On the call, you can also turn on your audio, and interact with the coach, ask questions live.
Now, I’ve talked about what these calls all consist of, how they work, but what are they really like?
If you’ve ever been in a business coaching program, especially a marketing coaching program, you probably have a bad experience where there are a ton of people in one call (I’m talking 50-100 at one time), and the coach wants to rush down all the answers in under an hour, and it’s impossible to get your voice heard and get a quality answer.
My experience with Coach Foundation is the complete opposite. Very few people are on the calls at the same time, usually around 5-10 only. And the form submission system makes sure everybody’s questions are heard and answered.
As for the attitude of the coaches: They really do care about getting your questions answered right, and they want to do everything to make sure that what they say comes across to you, and you understand their points. They often spend 15-30 minutes diving deep on a question and they will ask you back multiple times to confirm that they gave the right answers and you’re getting what they mean.
So because of that, I can confidently say that the group coaching in Accelerator is top notch, therefore, it’s getting a 10/10.
Aces of Accelerator Facebook Community – 6/10:
Accelerator also includes a Facebook community, like most how to start a business programs, where members can get to know each other and celebrate their wins. Now, in Accelerator, this is called the Aces of Accelerator community, and it’s a Facebook group currently standing at 93 members in total.
It’s not the most active group, however, I only saw people posting every few days. This Facebook group plays four important roles in Accelerator: people come here to find JV roleplay partners, JVs partners, sales roleplay partners, and to share their wins.
Here are a few interactions from inside the group:
As you can see, posts usually get quite a lot of likes, fewer comments, but there is always engagement and interaction. I have not seen a single post that didn’t get any comments, none, and this is important for finding roleplay partners, even though the team can also help you with that.
There’s not a ton to say about this group, if you make a post, people will react to it and the overall vibe of the group is very positive, motivating and uplifting, but don’t expect a community where people interact on a daily basis. Perhaps Coach Foundation could work on creating more interaction between the members, that would be pretty cool.
TLDR: Is Accelerator worth it’s price?
Now, in the beginning, I’ve outlined some negatives about the program, but the positive things by far outnumbered the negative ones. And those things were mostly just annoyances, rather than serious concerns.
I also have to say that to measure the value of Accelerator, adding up and averaging the ratings of each individual section is not the best way. In some modules, the information cannot be compared to any other “how to start a coaching business” program out there. I’m mainly talking about the modules about JVs and sales, or as they call it, “enrollment”.
And it’s not just material you’re getting, but also a complete online presence, your website, call booking funnel, email sequence, your first 500-1000 email subscribers, an automated webinar funnel, and so on. Accelerator contains elements a marketing agency would charge you multiple tens of thousands for.
Let’s look at some of the unique materials first and then move onto other aspects of accelerator:
The techniques and modules:
I’m pretty sure no other program covers edutainment principles with as much detail as Accelerator. It’s important to add that while you can find other resources on how to craft your webinar, most of them are either not tailored to coaches or outdated, overused (like the famous Russell Brunson perfect webinar script). The thing is, these have been used so many times people are turned away by them.
Also, I haven’t heard that any of the “gurus” even mention JVs as a way to get clients for coaches. Most of them talk about ads, blogging, posting in Facebook groups, or dming people on LinkedIn. Now, I know some of my coach friends in my circle who have tried this, but the results were disappointing especially with the Facebook Ads. Nobody could get that to work on a cold audience.
Joint Ventures, however, is such a simple and straightforward way of getting clients, and with the done-for-you promotions, it’s like JVs on steroids.
The ROI (return on investment):
A better way to look at it would be how much money I’ve made in a given time period, in other terms, ROI (return on investment).
I’m positive Sai and the Coach Foundation team are the only ones applying these methods, and in my experience, they’ve proven to work extremely well.
So well, in fact, that I can honestly say only just one of these modules would’ve been worth the price tag. If you keep applying these methods again and again, the ROI is practically infinite as you’re making your money back with each new coaching client you sign up.
But to give you a concrete number, since joining Accelerator, I’ve always been able to sign up a few clients each month, making between $4-18k depending on which month with ups and downs, and I ended up with $124k in my first year.
The rest of the material:
By rest of the material I mean all of the material that is not 100% unique to Accelerator (mentioned above). There are a ton of sources where you can learn how to write content for your landing pages or website. But what I really liked about Accelerator is that here, you don’t have to become an absolute professional at these things and learn every principle from the ground up. You’re given very actionable templates and examples, and you can quickly fabricate the content pieces you need for these platforms.
I complained that the structure of the online platform, and having everything split up across multiple channels is confusing and it’s annoying. However, the support team is amazing and they’re always keen to help, quick to reply and they will help you find your way in the maze of all the material you’re getting in Accelerator. So all in all, they make up for the online platform, which in my opinion is the weakest point of the whole program.
The live calls:
I’ve been to multiple (more expensive programs too, since) and I’ve never seen group calls where the coaches were so enthusiastic about giving thorough and deep-dive answers to all the questions of everyone on the call. In this program, I never felt like anybody was rushing to just get it done, it feels like everybody wants to overdeliver with the quality of their work.
The done-for-you online presence:
Over the course of the Accelerator, you will have a tech-team assigned to help you by creating all kinds of digital assets that you need to support your coaching business.
They create your:
- Complete coach website
- Call application platform
- Automated webinar funnel
- Facebook page & images
- Facebook group & images
All of their work is very high-quality. I referred to these examples: https://kaleyz.com/, https://brianpeters.coach/ https://deborahbyrne.com/ https://hersupremeself.com/
Promotion to 600-1000 email subscribers:
Now, the value of this is difficult to compare to anything else, and that’s because you can’t get something like this anywhere else, at least that I’m aware of. You could pay some email list farm person on the internet to give you email addresses but that is considered spamming and illegal.
You could run ads, but you wouldn’t know ahead how much it would cost, nor whether or not it would work. Coach Foundation promotes your email list until the count reaches the desired number, no matter how much it costs them, and that kickstart is exactly what you need at that time. Normally, the early stage of starting a business is a grind and you struggle to get your first few clients, but with 1000 people on your email list, your job is much easier.
The JV reciprocation is one of the most valuable parts in the entire program. Being able to get promoted by influencers with 10,000+ followers in their audiences, for completely free when you’re just starting out, will save you months if not years of trying to grow your audience.
It’s difficult to put the value of this part in numbers, I guess it’s about how much your time is worth to you. If you are fine with growing your audience manually for 6-12 months before your coaching business starts getting some traction and attracting clients, you don’t really need this.
But if you’re even remotely considering spending money on ads, your money is in a much better place with Accelerator, as you’re not only getting the free JV reciprocation and the promotion to 1000 subscribers, but much more. And (although I’ve never tried it myself) they say to run Facebook Ads successfully, targeting people that haven’t heard about you yet, you need to be working with a budget of 20-30,000$. Those numbers are crazy. So yeah, if you’re as impatient as I am, you absolutely need this.
Based on the above, Accelerator is totally worth it in my opinion, and it has everything included to achieve results. I can definitely testify that I’ve had a very positive experience with Coach Foundation and it’s still the best investment I’ve ever made into my coaching business to this day.
If you’re someone who has connections in the coaching industry, for example friends who are already successful and they can help you out with their advice and by promoting you to their audience, referring to you, and you’re tech-savvy enough to set up your funnels, website, systems, etc, then you don’t need Accelerator.
I do have to warn you though, that organic, non-paid methods to grow your business usually take quite a while for you to start getting traction, and I know this from my own experience with writing a blog. It can also be very frustrating and you might want to give up before you actually get there. Most coaches I know, including me, we just want to coach and not deal with trying to figure out marketing, grinding out growing an audience, etc.
So if you’re a bit impatient, you don’t mind spending the money and you want to skip the months or years of building up your marketing assets to a point where they get traction, and you just want to start coaching your first clients and making an impact as soon as possible, get Accelerator and you will make it back super quickly with your first couple of clients.